Tuesday, June 3, 2014

Will You be Ready if Disaster Strikes? - Crisis Communication Plan



With June 1 officially being the start of the 2014 Hurricane season, a business needs to be able to react immediately and confidently after a disaster, so it can quickly minimize losses and get back up and running. Follow along this week as we provide 5 valuable Emergency plans the Federal Emergency Management Agency (FEMA) recommends developing to ensure workplaces are ready when a flood, tornado, earthquake, fire, hurricane, or other disaster occurs. 

#2 - Crisis Communication Plan

When a disaster happens, your business needs plans that will allow you to quickly and accurately communicate with customers, employees and their families, suppliers, regulators, government officials, the media, the community, and other stakeholders. Each of these audiences will want to know immediately if and how they will be impacted. A crisis communication plan will help your business get the right messages to the right people in a timely and positive fashion. Often this plan will include descriptions of key audiences and their anticipated concerns, assignments for who will communicate with each audience and how, and scripted message templates.

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